A multi-channel video installation that culture-jams the highly stylized trope of commercials in order to look at three problematic monocultures of industrial agriculture: corn, soy, and sugar.

U.S. Farm Bill subsidies for these (as well as other commodity crops) encourage greenhouse gas emissions, cheap and unhealthy foods and food fillers, sick animals whose meat enters our food system, extreme pesticide use, and damage to soil and water sources. The project seeks to expose veiled information about these crops and provide the public with data left out or obscured by loosely monitored food production and labeling systems.

Videography: Elisa Giardina Papa, Jethro Soudant, Stefani Bardin

Animation: Justin L. James

Motion Graphics: Ellwood-Leo Spafford

Produced at Eyebeam Art + Technology Center

Additional Sponsorship from MSE Audio Group